Project Details

  • Industry
  • Innovative Pool Designs
  • Aquatic Environments
  • Software Used
  • Adobe Photoshop
  • Adobe Illustrator


AAE needed to update their current tradeshow booth to one that was more versatile and portable, and would match their new logo design and colors and coming website.


How do we highlight all of the great aquatic environments possibilities on a booth that needs to fit in a 10 foot square space, lined up with hundred of other booths, and make it not only stand out but quickly call attention to what AAE does?


The result is one of our favorite creations ever. The three-piece modular tradeshow booth can be used with one, two or all three pieces; the two smaller ones can be lined up straight with the main center tower, or angled, or even turned 360 to highlight different information. We had the pleasure of working with an excellent exhibition building group who took our designs and helped us create this awesome display the we feel fully highlights what AAE can do, in any tradeshow booth space, with crisp graphics and easy to set up system.

“If you hire people just because they can do a job, they’ll work for your money. But if you hire people who believe what you believe, they’ll work for you with blood, sweat and tears.”
Simon Sinek