Technically, our FULL mission statement can be summed up best by Ralph Waldo Emerson:
“To laugh often and much; to win the respect of the intelligent people and the affection of children; to earn the appreciation of honest critics and endure the betrayal of false friends; to appreciate beauty; to find the beauty in others; to leave the world a bit better whether by a healthy child, a garden patch, or a redeemed social condition; to know that one life has breathed easier because you lived here. This is to have succeeded.”
Emerson
Our Goal
The goal above is shared by everyone on the Up team. It is WHY we created the Up Agency. It is a very broad mission though . .
So, we have narrowed it down to helping make the world better by bringing Up all the businesses we can, especially ones who share this goal.
We know marketing. It’s what we’ve always done. We have a successful track record creating campaigns for businesses in all public and private sectors. Now we want to start focusing on doing work that really aligns with our personal philosophy. We decided it IS possible to have your work life to line up with the concept of living healthier, sustainably, and with a desire to help better the lives of those around us. To work with and for businesses that in their own way are trying to make the world a better place.
Why We Do It
You probably didn’t start your business planning to spend a majority of your time learning marketing tactics. We want to get you back to focusing on your original goals, on the things you are great at, while we take care of the rest for you.
When we get to provide you with the targeted marketing expertise, knowledge, and information you need to grow your business further, you in turn get to work with clients who will feel good because they chose YOU! It’s a win- win for EVERYONE!
“He who has a why to live for can bear almost any how.”
Friedrich Nietzsche
